As entrepreneurs, it’s hammered into our heads that the customer is the judge and the jury, and we should walk to the sun and back to serve their needs!And…If you don’t heed their demands, then how can you expect to survive in the hyper-competitive market?But have you ever entertained the idea that the customer might not always be right? If you haven’t, now is the time you give it some thought!Example: you have built a sleek movie streaming app that offers users the…

Want to offer your brilliant ideas to a Fortune 500 company for the potential of licensing it? Then perhaps this is for you!Here are at least 5 key benefits to licensing great products… Create opportunity for passive income Reduce financial risks Great tool to access entry and gain market presence in various markets Could help deter potential and costly lawsuits Offers access to a number of resources Even the best and…

Why is it that many people say….Licensing your Invention can be Easier than Venturing on your own?Well, if you are asking yourself the same question, you’re not alone! Having a creative idea ah-ha moment or a sketch on a napkin idea is one thing but… Turning your great ideas into a market viable product that has licensing potential, is a whole new ballgame altogether. After all, a lot goes into making your invention idea into a market viable…

Why is it that so many first time inventors spend way too much money on Patent protection?My initial response is…if you feel the same, you’re not alone! Before you go all out, and spend your 2nd mortgage or life savings on a patent…take some steps to safeguard yourself, your idea and…get the facts. There are many first time inventors who shy away from patent protection. And…they end up stuck in the muck, because of how much they think patent protection is gonna cost…

“The best definition of an obstacle is within our own mind.” ~Dennis G. ShaverEmpower is a word that has become cliché, in many senses. We are told we should empower ourselves, our choices, and our children; that we should be empowered in our careers, our relationships, our communities, and our life. But what does it really mean? Is empowerment the goal, the outcome, or the means to an end?What is Empowerment? At a basic level, the expression empowerment means becoming…